![]() ![]() ![]() Leveraging Chartmetric, I created a dataset of ~20K Country songs and paired them with their lyrics to study trends in Country music lyrics over time. Zach Bryan has been so successful, with such a wildly different approach, that it necessitates quantifying this difference and contextualizing his position among his peers to fully appreciate what he has accomplished. This stands in stark contrast to the stereotype of three to five guys sitting in a room in Nashville writing shallow, homogenous “Bro-Country” songs for terrestrial Country radio. When asked about Warner Chappell, the first distinguishing quality he mentioned was that “they never pushed a four-man writing team on me.” Unlike the majority of Country artists (especially superstars in the upper echelon of the genre), Bryan is known for writing the entirety of his catalog by himself. Zach Bryan’s massive growth in popularity as measured by Chartmetric Rank since Q3 2021.īryan is arguably Country music’s most intriguing storyline due to his unconventional methods, one of which he himself highlighted in the press release of his signing. Since then, he has charted an extremely unlikely, meteoric rise to the top by doing things his way: releasing unparalleled amounts of music featuring raw, poetic language over organic instrumentation. Despite having recorded his debut album while still enlisted in the United States Navy four years ago, Bryan is Chartmetric’s seventh ranked Country artist. ![]() In early February, singer-songwriter and Country music’s fastest rising superstar Zach Bryan signed a global publishing deal with Warner Chappell Music. ![]()
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